It’s that time of year again….Girl Scout cookie season! But Thin Mints, Samoas and Do-Si-Dos are more than just cookies – they are a cherished part of our American culture. Whether you sold them door to door as a girl like I did or just savored a box of your favorite flavor, Girl Scout cookies have become a tradition in our culture.
But as our society becomes more familiar with the myriad of dietary challenges so many people face, the Girl Scouts have adapted to meet their customers needs.
Gluten-Free and Vegan Options
This inclusive approach mirrors a larger shift in public consciousness. Awareness around dietary considerations like gluten intolerance, celiac disease, and veganism has skyrocketed in recent years.
More people are opting for gluten-free diets either by necessity or choice, and veganism is being embraced not just as a diet, but as a way of life – for health, ethical, or environmental reasons. As these dietary preferences evolve, they’re reshaping consumer expectations and pushing the food industry, including snack producers, to innovate.
The first step for Girl Scouts really was the introduction of the gluten-free cookie roughly 10 years ago. Currently, there are two choices which are the Toffee-tastic or the Caramel Chocolate Chip depending on which baker your local council sources from.
The Toffee-tastic is a buttery cookie that contains bits of crunch toffee. The Caramel Chocolate Chip is exactly as described with caramel, chips of semi-sweet chocolate and a hint of sea salt scattered throughout.
The next focus area for Girl Scouts has been the marketing of their vegan options. I know it’s hard to believe that cookies could be made without milk or eggs but there are quite a few options in the current cookie lineup.
Just remember that there are two different bakers for the Girl Scouts – ABC Bakers which is located in South Dakota and Little Brown Bakers in Kentucky.
- Peanut Butter Patties
- Caramel Chocolate Chip
- Thin Mints
Little Brownie Bakers
- Thin Mints
Luckily Thin Mints are vegan regardless of the baker but you’ll need to double check the variety to make sure you’re getting the version you want.
Future Cookie Options
So what does the future hold for future Girl Scout cookies? I would not be surprised if the next special cookie that they introduce is sugar-free. The Girl Scouts did have a sugar-free cookie way back in the 1990’s but it was discontinued due to poor sales. Enough time has passed though that they should be able to come up with a tastier version today.
Also, low-carb diets are increasing in popularity every day it seems so a ket0-friendly cookie might be an option. And given the number of allergies that children seem to have, expanding into more nut-free flavors is definitely a possibility.
So, even though the Girl Scouts are doing a great job with their current offering of gluten-free and vegan cookies, there is still room for them to expand. Every company knows that it is a challenge keeping current customers happy while offering new options but it’s one I think the Girl Scouts can take on successfully.